{"title":"Curated Labels","description":"\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-outline-level: 2;\" class=\"MsoNormal\"\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan style=\"font-size: 18.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eWhere Craft Meets Curation\u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal;\" class=\"MsoNormal\"\u003e\u003cspan style=\"font-family: 'Times New Roman', serif; color: rgb(255, 255, 255);\"\u003eAt Lacerta, the magic isn’t just in what we make — it’s in what we choose. Our collection of \u003cb\u003ecustom felt and straw hats\u003c\/b\u003e is built with intention, shaped by a sharp eye for quality, and refined through a commitment to offering only the pieces worthy of your style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-outline-level: 3;\" class=\"MsoNormal\"\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan style=\"font-size: 13.5pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eA collection shaped with purpose\u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli style=\"line-height: normal; color: rgb(255, 255, 255);\" class=\"MsoNormal\"\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan style=\"font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eHandpicked materials\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e chosen for texture, durability, and timeless character\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"line-height: normal; color: rgb(255, 255, 255);\" class=\"MsoNormal\"\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan style=\"font-family: 'Times New Roman', serif;\"\u003eCurated\u003c\/span\u003e\u003c\/b\u003e\u003cb\u003e\u003cspan style=\"font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e silhouettes\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e that balance modern taste with classic craftsmanship\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"line-height: normal; color: rgb(255, 255, 255);\" class=\"MsoNormal\"\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan style=\"font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eSeasonal edits\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e that highlight the best in felt and straw, from rugged to refined\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"line-height: normal; color: rgb(255, 255, 255);\" class=\"MsoNormal\"\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan style=\"font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eDistinctive details\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e selected to elevate every hat without overwhelming your look\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal; mso-outline-level: 3;\" class=\"MsoNormal\"\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan style=\"font-size: 13.5pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eStyle, simplified\u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: normal;\" class=\"MsoNormal\"\u003e\u003cspan style=\"font-family: 'Times New Roman', serif; color: rgb(255, 255, 255);\"\u003eYou don’t have to sift through endless options — we’ve already done the work. Every hat on our shelves earns its place, giving you a collection that’s tight, thoughtful, and built for people who appreciate the difference between “nice” and \u003cb\u003eexceptional\u003c\/b\u003e.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"open-road-mexican-palm-hat-style-amarillo","title":"Open Road Mexican Palm Hat by American Hat Makers","description":"\u003cp\u003e\u003cspan\u003eThe Open Road Mexican Palm Hat in Amarillo Style merges heritage craftsmanship with contemporary versatility. Built from resilient natural palm, this classically proportioned hat features strategically placed ventilation to maintain comfort in any climate. The comfortable elastic hatband elevates its refined aesthetic while ensuring lasting wear. Whether navigating the links, lounging poolside, or attending social occasions, this hat delivers the poise and composure of timeless style. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Lacerta Hat Company","offers":[{"title":"Medium","offer_id":51776660799789,"sku":"SKU: 4-LN AMARILLO PALM MD-1","price":99.0,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":51776660832557,"sku":"SKU: 4-LN AMARILLO PALM MD-2","price":99.0,"currency_code":"USD","in_stock":true},{"title":"Xtra Large","offer_id":51776660865325,"sku":"SKU: 4-LN AMARILLO PALM MD-3","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/9903\/1341\/files\/bdbdcd8ab12901738056030b05e34375d51442157259e9c6f4c9f886edac8985.webp?v=1769131691"},{"product_id":"country-optimo-natural","title":"Natural Country Optimo by San Francisco Hat Company","description":"\u003cp\u003e\u003cspan\u003eThe Country Optimo embodies the storied heritage of Panama hat craftsmanship, reimagined for modern practicality. This classic style features a tightly woven construction that delivers UPF50+ sun protection, while an open weave band ensures optimal airflow on warm days. The leather lace chin cord provides secure, comfortable wear, and an elasticized moisture-wicking sweatband adapts to your fit. Lightweight and packable, this hat carries the legacy of a fashion revolution in refined caramel tones. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Lacerta Hat Company","offers":[{"title":"Medium","offer_id":51776672071981,"sku":"SKU: CTY-NA-S-1","price":90.0,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":51776672104749,"sku":"SKU: CTY-NA-S-2","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/9903\/1341\/files\/a1821ad05f653a8bc63c664710d22d1f59e18aa336ae09098bd4a9ebdc561559.jpg?v=1769132681"},{"product_id":"country-optimo-natural-copy","title":"Caramel Country Optimo by San Francisco Hat Company","description":"\u003cp\u003e\u003cspan\u003eThe Country Optimo embodies the storied heritage of Panama hat craftsmanship, reimagined for modern practicality. This classic style features a tightly woven construction that delivers UPF50+ sun protection, while an open weave band ensures optimal airflow on warm days. The leather lace chin cord provides secure, comfortable wear, and an elasticized moisture-wicking sweatband adapts to your fit. Lightweight and packable, this hat carries the legacy of a fashion revolution in refined caramel tones. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Lacerta Hat Company","offers":[{"title":"Medium","offer_id":51776672596269,"sku":null,"price":90.0,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":51776672629037,"sku":null,"price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/9903\/1341\/files\/207f0870d23c040071ba7063179677e66f6a83f711590658a3e39c342447ac60_b0a10e45-b6dd-46b8-9370-9fac7d156e18.jpg?v=1769132926"},{"product_id":"country-optimo-caramel-copy","title":"Brown Country Optimo by San Francisco Hat Company","description":"\u003cp\u003e\u003cspan\u003eThe Country Optimo embodies the storied heritage of Panama hat craftsmanship, reimagined for modern practicality. This classic style features a tightly woven construction that delivers UPF50+ sun protection, while an open weave band ensures optimal airflow on warm days. The leather lace chin cord provides secure, comfortable wear, and an elasticized moisture-wicking sweatband adapts to your fit. Lightweight and packable, this hat carries the legacy of a fashion revolution in refined caramel tones. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Lacerta Hat Company","offers":[{"title":"Medium","offer_id":51776678560045,"sku":null,"price":90.0,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":51776678592813,"sku":null,"price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/9903\/1341\/files\/0989e23288a455c9cf48bd08e43879f637d066f2fb64fbf609817fa61841a911.jpg?v=1770865364"},{"product_id":"trinity-linen-cap","title":"Black Trinity Linen Cap by Mucros Weavers","description":"\u003cp\u003eThe Trinity Linen Cap combines timeless elegance with practical comfort. Crafted from 100% pure linen, this cap offers exceptional breathability and lightweight wear—perfect for warm weather days. Its refined design in classic black suits any casual or smart-casual ensemble. Handcrafted in Ireland by Mucros Weavers, this piece reflects authentic craftsmanship and quality construction that endures.\u003c\/p\u003e","brand":"Lacerta Hat Company","offers":[{"title":"Small","offer_id":51817381593389,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"Medium","offer_id":51817381626157,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":51817381658925,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"X-Large","offer_id":51817381691693,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/9903\/1341\/files\/Linen-Black-768x768.jpg?v=1770859142"},{"product_id":"trinity-linen-cap-by-mucros-weavers-copy","title":"Green Trinity Linen Cap 20 by Mucros Weavers","description":"\u003cp\u003eElevate your warm-weather wardrobe with the Trinity Linen Cap in sophisticated green. Constructed entirely from premium linen, this cap provides exceptional ventilation and minimal weight for all-day comfort. Its understated design transitions effortlessly from casual outings to refined occasions. Proudly made in Ireland by Mucros Weavers, this piece embodies traditional artisanal excellence and lasting durability.\u003c\/p\u003e","brand":"Lacerta Hat Company","offers":[{"title":"Small","offer_id":51817383493933,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"Medium","offer_id":51817383526701,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":51817383559469,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"X-Large","offer_id":51817383592237,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/9903\/1341\/files\/Trinity-Linen-20.jpg?v=1770858992"},{"product_id":"trinity-linen-cap-by-mucros-weavers-copy-1","title":"Natural Trinity Linen Cap by Mucros Weavers","description":"\u003cp\u003eCrafted from premium 100% linen, the Trinity Linen Cap combines timeless elegance with breathable comfort. This Irish-made cap features a natural color palette that complements any wardrobe while maintaining an understated sophistication. The linen construction ensures lightweight wear perfect for warm weather, while the quality craftsmanship reflects the heritage of its Mucros Weavers origin. An essential accessory for those who appreciate refined style and authentic materials.\u003c\/p\u003e","brand":"Lacerta Hat Company","offers":[{"title":"Small","offer_id":51817391391021,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"Medium","offer_id":51817391423789,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":51817391456557,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true},{"title":"X-Large","offer_id":51817391489325,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/9903\/1341\/files\/Linen-Natural-768x768_44f48090-0a33-4ab6-b782-f56fe08181a2.jpg?v=1773282122"}],"url":"https:\/\/www.lacertahatco.com\/en-gb\/collections\/curated-labels-2.oembed","provider":"Lacerta Hat Company","version":"1.0","type":"link"}